Zoff
Eyewear brand "Zoff" x FRUITS ZIPPER's first collaboration eyewear released!
Zoff, an eyewear brand operated by Intermestic Inc., will collaborate with Asobisystem's idol group FRUITS ZIPPER on their first eyewear collection, "Zoff | FRUITS ZIPPER," which will be released at Zoff stores nationwide and the official Zoff online store on Friday, January 23, 2026. Also on the same day, they will digitally release the tie-up song "When My Eyes Met You," and a music video featuring the collaboration eyewear will be released at 7 PM on the same day
This collaboration is an eyewear collection with the theme "Encountering FRUITS ZIPPER will cast a spell on your eyes." Two types are available: the "Member's select" model, in which each member selects the glasses they want to wear right now, and the "Member's color" model, which incorporates the member's color. There are a total of 14 models in the lineup
The tie-up song "When My Eyes Met You" depicts "the moment dreams are made" from FRUITS ZIPPER's signature life-sized perspective. Through the motif of glasses, the song expresses with a gentle, pop sound the moment when the world feels a little different when the way you see things changes, and the emotions that give you the motivation to move forward. The lyrics and music were written by Yamamoto Sho, who also worked on songs such as "Watashi no Ichiban Kawaii Tokoro" and "Kagami."
The music video is set in a world where individuality is treated as disorder and showing facial expressions is forbidden, and tells the story of the bespectacled members of FRUITS ZIPPER awakening the people around them to the world of fashion and facial expressions
■Product overview
Product name |Zoff|FRUITS ZIPPER
Types and Prices | 14 types of glasses ¥7,700, ¥11,100 (including lens set) (tax included) *Includes original case and cleaning cloth
Release date: Friday, January 23, 2026
Available at: Zoff stores, Zoff official online store, etc
Special page | https://www.zoff.co.jp/shop/contents/fruitszipper.aspx
*Please see the special page for details on participating stores, advance reservations, and products
■Product details
▼Hayase Noel model
NOEL's select ZA251053_43A1 ¥11,100 (tax included)
It has a presence, yet is somehow subtle. The exquisite sheer color gives it a modern look. It's a sophisticated item that will become the focal point of your outfit
NOEL's color ZA251054_43A1 ¥7,700 (tax included)
▼Nakagawa Ruka model
LUNA's select ZF251011_64A1 ¥11,100 (tax included)
The olive color is neither black nor brown, and adds a stylish nuance. It is a versatile eyeshadow that blends seamlessly with any expression and enhances the presence of your eyes
LUNA's color ZA251054_14E3 ¥7,700 (tax included)
▼Tsukiashi Amane model
AMANE's select ZY252031_49E1 ¥11,100 (tax included)
The classic tortoiseshell pattern can be made to look very girly with slim frames. It adds a subtle touch of glamour to your eyes, just like wearing accessories
AMANE's color ZA251054_14E1 ¥7,700 (tax included)
▼ Manaka Mana model
MANA's select ZF252023_15E1 ¥11,100 (tax included)
The warmth and exquisite silver brings a soft glow to your eyes. Whether you want to dress up or express your individuality, this look is perfect for any occasion
MANA's color ZA251054_14E2 ¥7,700 (tax included)
▼ Yui Sakurai model
YUI's select ZY252032_43F1 ¥11,100 (tax included)
The soft brown color and rounded silhouette create a sweet impression. The deliberately large size also creates a slimming effect
YUI's color ZA251054_43A3 ¥7,700 (tax included)
▼Chinzei Suzuka model
SUZUKA's Select ZO252010_43E1 ¥11,100 (tax included)
The trendy oval frame gives off a delicate, ephemeral look. The soft, sweet brown color makes it easy for even beginners to wear glasses to achieve a "lovable look."
SUZUKA's color ZA251054_43A4 ¥7,700 (tax included)
▼Karen Matsumoto model
KAREN's select ZC251019_48A1 ¥11,100 (tax included)
The perfect size creates a cute, balanced look for your face. The frame is a combination of plastic and metal, so you can always look stylish
KAREN's color ZA251054_43A2 ¥7,700 (tax included)
■Accessories
All frames come with a glasses case and cleaning cloth. The original design features the member's colors, making them invigorating to carry around
■Topics
[X Limited] Signed glasses cleaning cloth giveaway campaign
Seven lucky winners who follow the official Zoff X account and quote and repost the target post will be entered into a draw to win a signed eyeglass cleaning cloth
Campaign start date and time : Friday, January 23, 2026, 11:00~
Official X : https://x.com/Zoff_INFO
[Instagram Exclusive] Get a behind-the-scenes video of the music video shoot
Anyone who posts a specified comment on the official Zoff Instagram account will receive a "music video behind the scenes footage."
Campaign start date and time : Saturday, January 24, 2026, 11:00 AM
Official Instagram : https://www.instagram.com/zoff_eyewear/
|FRUITS ZIPPER
"FRUITS ZIPPER
This new idol group was born from "KAWAII LAB.", a project run by Asobisystem that aims to spread idol culture to the world. The group's name, FRUITS ZIPPER, is a combination of FRUIT, which means "to bear fruit," and ZIP, which means "to give energy."
With the concept of "From Harajuku to the World," we will spread "NEW KAWAII" from Harajuku, a fashion town that is a hub of diverse culture and a gathering place of individuality
